Digital Inclusion - Salford City Council

Hundreds of Salford residents are receiving free electronic devices in an attempt to bridge the digital divide.

Digital devices have been distributed across five different events spread across Swinton, Little Hulton, Broughton, Ordsall and Cadishead.

The project was launched in collaboration between Salford City Council and Virgin Media.

Salford residents have received multiple devices including150 smartphones and O2 SIM cards through the Community Calling initiative, making digital access a reality for many.

The council provided 222 SIM cards to residents, supporting them with their connections and technological opportunities.

The giveaway of the devices has supported a total of 1,023 citizens.

Resident Jason, who attended the event in Broughton, said: “This will really help me. I’m going to use these for work. I’m planning on signing up for a management college course and a Disability Job Fair in Manchester.

“It’s really hard to get back into applying for jobs, especially when you’re trying to remember everything you want to say in your head. This tablet will really help with writing CVs and applying for jobs. It will help me get the right support.”

The gadgets help people connect to essential online services, and include follow-up skill sessions.

Digital exclusion event - Salford City Council
Digital inclusion event a part of the giveaway – Salford City Council

Nicola Green, chief communications and corporate affairs officer at Virgin Media O2, said: “This project embodies our commitment to bridging the digital divide and ensuring that everyone has the opportunity to access essential connectivity.

“We are thrilled to have partnered with Salford Council on this initiative, as we believe that by providing devices, connectivity, training, and ongoing support, we can empower individuals and strengthen the local community.”

Councillor Tracy Kelly, Salford City Council’s lead member for housing and anti-poverty, said: “Bridging the digital divide in Salford and supporting residents who are digitally excluded is vital.

“Having access to a digital device makes a huge difference to the lives of our residents.

“Empowering residents with the tools and skills they need to safely navigate the online world and ensure that residents have access and capacity to use digital technologies is crucial.

“This work forms part of our city’s ambition to become a Digital City, an ambition which forms part of our wider vision and corporate plan for a fairer, greener, healthier and more inclusive city for all.”

Salford City Mayor Paul Dennett said: “In Salford we are committed to ensuring digital inclusion is at the forefront of what we do.

“Salford’s Digital Inclusion service and our partners help residents all year round to ensure they are getting the support they need.

“As the world around us becomes increasingly digital, it’s vital we continue to provide our residents access to essential technology and skills.

He continued: “We want to ensure no one is left behind and the support we’re able to provide through our Digital Inclusion team makes a real difference to people’s learning and skills development, and their ability to access a wide range of services and support online.”

The events showcased the council’s dedication to delivering essential digital support and its commitment to tackling digital exclusion in the city.

More information about the ‘Salford Big Device Giveaway’ and access to digital support can be found here

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